Content Creation, Digital Marketing, Email Marketing, Paid Ads/PPC, Strategic Consulting, Web
About This Project


Hacienda Los Picachos

Developed identity system and storytelling-style copy for the website based on customer profiles and the customer journey taking the company from an events center to a successful hotel and wedding destination.


Produced a WordPress website with integrated booking engine, developed pricing strategies and promotion plans with the inside sales team and tracked results with a monthly reporting system based on KPIs.


Tripled direct booking revenue in the first year.


Increased wedding and event bookings by 100% in a two-year period.